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This series offer samples of posters produced around the world on specific topics, with their key message lines highlighted for easy reading.  This is offered to serve as inspiration and discussion starter, and to help program managers as they strategically develop carefully crafted messages for their own projects.

The Media/Materials Clearinghouse Health Communication Materials Database has complete information about each item.  Simply click on the Poster ID number link.

TRANSACTIONAL SEX

Gambia


Beware of sugar daddy : Short term benefits but long term problems!! : Remember, he could be your father!! (Poster)

[1994]

PO GAM 16

TD GAM 7

The Gambia Family Planning Association : A planned family is a happy one (front) : Beware of sugar daddies! (back) (Novelty Item)

[1994]

TD GAM 7


Sierra Leone


Beware of sugar daddy : Short term benefits but long term problems!! : Remember, he could be your father!! (Poster)
Sierra Leone Home Economics Association, Youth to Youth Project. 55 x 40 cm. poster. White background with green border and red and green text. Illustration of a young girl, holding a child and frowning while watching another woman drive by in a car with an older man.

[No Date]

PO SIR 25


Zimbabwe


Sugar daddies are only interested in you...until someone new comes along : Have self control : Value your body : Respect yourself : Talk to a youth friendly advisor at your local youth centre or clinic (Poster)
Zimbabwe National Family Planning Council (ZNFPC). 60 x 42 cm. poster. Pale pink background with yellow and orange border. Purple and yellow text with color photo of a sugar daddy smiling at a "new" girl, while his present girlfriend looks on indignantly.

[1997]

PO ZIM 65

 

Images from Uganda

As part of the Uganda Young, Empowered and Healthy (Y.E.A.H.) Campaign, street pole signs and posters were developed to raise attention to transactional sex, also called “something for something love.”  The street pole posters were to be seen as a series.

The story is based on a fictional character 'Uncle Bob' who entices a young girl into a sexual relationship with promises of a symbolic phone (the red phone is in almost all of the pictures)  The series is aimed to draw the attention of both parties and the community as it depicts the consequences faced by both the older man and the girl if they engage in transactional sex.

Uganda Transactional Sex
It all begins here, Uncle Bob gives girl a red phone with the expectation (his) that she will have sex with him. [2006]

PO UGA 215

Uganda Transactional Sex
Young girls are seen as no longer marriageable by their peer boyfriends once they begin having sexual relationships with older men.  To be unmarragiable as a young woman in Uganda is deemed as failure. [2006]

PO UGA 213

Uganda Transactional Sex
Uncle Bob's family leaves him as a result of finding out about his relationship with a young girl which is very shameful in the community. [2006]

PO UGA 214

Uganda Transactional Sex
Young girl gets pregnant after having sex with Uncle Bob for the phone and is sad and disappointed. [2006]

PO UGA 216

Uganda Transactional Sex
Uncle Bob is arrested because community and judicial system is enforcing defilement laws and the young girl's parents press charges against him. [2006]

PO UGA 217

Flyer - Side A
Flyer - Side A

Flyer - Side B
Flyer - Side B

Brochure
Brochure

   


References:

Planned Parenthood Federation of America
Sugar Daddies in Africa:  The Growing Trend of Transactional Sex

US Centers for  Disease Control
Sexual Power and HIV Risk, South Africa

Development Gateway
‘Milking the Cow’: A PEER Research Study on Transactional and Cross-Generational Sex in Maputo
Cross Generational Sex in Kenya

UNFPA
Survival Strategies that put Women at Risk

Family Health International
Transactional Sex and Youth

Population Services International / AIDSMARK
Cross-Generational and Transactional Sexual Relations in Sub-Saharan Africa: Prevalence of Behavior and Implications for Negotiating Safer Sexual Practices

Population Reference Bureau - Population and Health InfoShare
Cross-Generational and Transactional Sexual Relations in Sub-Saharan Africa: Prevalence of Behavior and Implications for Negoti

University of Michigan Population Studies Center
Transactional Sex Among Women in Soweto, South Africa: Prevalence, Risk Factors and Association With HIV Infection

Confronting the 'Sugar Daddy' Stereotype:  Age and Economic Asymmetries and Risky Sexual Behavior in Urban Kenya


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PARTNERSHIP


 Johns Hopkins Bloomberg School of Public Health/Center for Communication Programs in partnership with
Academy for Educational DevelopmentSave the ChildrenThe International HIV/AIDS Alliance
Tulane University's School of Public Health and Tropical Medicine

Photos courtesy of Photoshare, a service of The INFO Project.

USAID

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